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BY: Jose Luquin

Frontera Founders Binational Meetup

 

Despite the political climate we live in the present day, racial segregation, divisive politics, uncertain renegotiations and  280 characters of pure made in America empowerment, We’ve seen more than just campaign promises of a wall that will divide México from the USA with the intention of keeping all the Bad Hombres” and extreme terrorists outside of the land of democracy and freedom.  This argument was made and continues to be present on our everyday media consumption, all in favor of protecting the well being and integrity of American Citizens and with the vision of leveling the international trade plain-field and strengthening the domestic economy in America.
Don’t get me wrong, I am all in favor of economic growth, national empowerment, and making America  great again, but as far as I know America extends beyond the United States borders, it is a vast territory that immediate neighbors with Mexico, and that is why I try to comply with all civic duties and participate in my local economy, which happens to be a binational region in where US-MX relations happen all day long. Therefore is important to be working in parallel to strengthen the ties between the two beautiful countries that share a privileged region full of good hard working individuals that for decades had a long history and proven track record of collaboration in joint ventures in all fronts, from political, social, economics, academia, tourism and now on a booming tech-creative economy that has been grow
ing exponentially in the last few years.
Politics aside and with that mindset of mutual collaboration and respect among neighbor’s, there is a group of local entrepreneurs, businesses, and tech-hubs from the San Diego Tijuana region promoting a collaborative effort to empower and promote bilateral growth in the Cali-Baja border region. 
Last Tuesday I was part of the second binational meetup organized by the Frontera Founders group in Downtown Works, I must say a great venue and excellent space to foster the creativity and camaraderie between the local community of young light-minded  entrepreneurs, engineers, marketers, designers, investors and other curious wanting to learn a bit more about what’s cooking in the binational scene.
To learn more about the Frontera Founders follow the upcoming events on their page:
Frontera Founders is a non-profit private organization created by entrepreneurs and community leaders based on the MEX-US border with the mission to advocate founders, startups, and companies for the economic vitality and growth of the region.
Special Thanks to Guillermo Mejia, David Peguero and Hector Rodriguez among all the others who participated in making this meet-up possible.
Photos by: David Peguero & Jose Luquín

 

¿Te imaginas que sucedería si se lograrán alinear esfuerzos entre las Industrias Creativas, Líderes de Opinión, Gobierno, Instituciones Educativas, Organismos Empresariales, y la Comunidad, para juntos adoptar un modelo de trabajo en donde se aplique el proceso de Design Thinking y Human Centered Design para construir el futuro y desarrollo económico de la mega región de Cali-Baja?

Tomando en cuenta en todo momento las necesidades de la comunidad, poniendo en el centro de la ecuación a las personas, sus necesidades y objetivos. Pero no solo eso; si no que sumándolos en el esfuerzo de co-creación de soluciones en donde ellos jueguen el papel más importante proporcionando su valioso punto de vista y experiencias o insights que nos ayuden a crear modelos de trabajo, medibles, adaptables y replicables, así como casos de éxito que además de beneficiar aporten valor a la mejora de la comunidad para fomentar el desarrollo de la economía y bienestar de la región.

¿Todo esto suena como un modelo utópico casi imposible de lograr, cierto?

Hace un par de días tuve la oportunidad de participar como parte de

la audiencia y talleres que se organizaron en el marco de las actividades que celebró la Design Forward Alliance en San Diego.

¿Quizá te estés preguntando que es la DFASD cierto? Pues justo es el tipo de movimiento, grupo, esfuerzo o alianza, en donde convergen y colaboran de manera organizada todos los grupos o asociaciones de diseño, academia, gobierno, iniciativa privada y comunidad con el objetivo de impulsar la innovación y el desarrollo económico centrado en los beneficios de los ciudadanos de la región de San Diego.

Yo por mi parte como profesional de las industrias creativas, en específico de la comunidad de Diseño UX (Experiencia de Usuario) y miembro activo de la economía Binacional Cali-Baja, pero principalmente como Innovation & Design Geek, al escuchar que participarían como ponentes invitado Phil Gilbert y Don Norman , sabía que tenía que ir a conocer más sobre los beneficios y esfuerzos que esta Alianza está logrando en mi ciudad de San Diego y claro con la visión de buscar aprender lo más posible, pero sobre todo con la idea de ver como participar sumándome al movimiento y buscar como sumar al movimiento a mi otra ciudad Tijuana.

Como era de esperase, esta Alianza prometía un evento de talla internacional en cuanto a nivel de ponentes y participación. Justo fueron esas las expectativas que por su puesto fueron superadas en todos los aspectos, desde organización, venue, ponentes, audiencia y nivel de respuesta.

Iniciando con una bella vista de los jardines de Liberty Station en Point Loma, edificios históricos que datan de los años 1920’s. En punto de las 9:00 am se dio inicio a las conferencias con un mensaje emotivo por parte del legendario Don Norman quien encabeza este esfuerzo desde las trincheras de las Universidad de San Diego.

Seguido por Phil Gilbert quien además de fungir como director de diseño de IBM un gran promotor e impulsor del

diseño y la importancia de su valor en la economía de las empresas con base tecnológica, esta platica de Phil Gilbert estuvo cargada de información valiosísima, además de como siempre promover el valor de adoptar la metodología “IBM Design Thinking” con el objetivo de mejorar los resultados proporcionados a los problemas a los cuales se enfrenta el equipo de diseño de IBM.

 

 

¡Durante el transcurso del día, las conferencias siguieron su curso, una tras otra cargada de información valiosa, recursos, historias y casos de éxito que motivan y llenan de energía positiva para salir con ganas de querer cambiar el mundo “one user at the time”!

 

 

Dentro de los speakers y ponentes, destacan figuras de calibre internaciónal de las diciplinas del Diseño, Tecnologia, Innovación Médica, Arquitectura, Diseño Industrial entre otras areas de la creatividad.

 

PHIL GILBERT

General Manager of Design, IBM

MAURO PORCINI

Chief Design Officer, PepsiCo

MERIAH GARRETT

Chief Design Officer, USAA

DON NORMAN

Director, Design Lab UC San Diego

HOA LORANGER

Vice President, Nielsen Norman Group

JENNIFER LUCE, FAIA

Principal in Charge, LUCE et studio architects

JARED ERONDU

Head of Design, Lattice

KARA DEFRIAS

Former UX Director, Obama White House / UX Leader, Qualcomm

BOBBY GHOSHAL

Co-founder & CDO, Candid Co.

CLAIRE WILSON

Human Factors & Ergonomics Specialist, Herman Miller

MATT COLE

President, Cubic Transportation Systems

STEPH HABIF

Founder, Habif Health and Performance

SEBASTIAN TERRY

Head Magician, 100 Things

JULIE BAHER

Senior Director of UX, Illumina

MICHAEL DITULLO

Founder and Chief Creative, Michael DiTullo LLC

MIZAH RAHMAN

Director & Co-founder, Participate in Design

MARK TOMASZEWICZ

Chief Experience Officer, Bulldog Drummond

 

 

 

Talleres, interactivos en donde participamos en mesas de colaboración interdisciplinarias, multiculturales todos con el mismo objetivo de idear soluciones para proponer mejoras de carácter social con impacto positivo para la economía local, la educación y la movilidad en la ciudad.

Dentro de las actividades que se llevaron a cabo, además de las conferencias y talleres, se realizó la presentación y premiación del concurso de proyectos realizados en un tipo hackaton de UX/Design Thinking en donde se buscaba destacar los mejores proyectos que aportaban ideas frescas e innovadoras con la temática de movilidad urbana, la mesa del jurado conformada por gobierno, academia, profesionales del diseño otorgarían un premio de $5000 dlls al ganador del primer lugar, además de ofrecer la oportunidad de presentar el proyecto de manera formal en la oficinas de gobierno con la idea de estudiar la posibilidad de hacerlo realidad.

Por último, para despedir el ciclo de conferencias, talleres y actividades de la Design Forward Alliance 2017, se realizó un cóctel de despedida, barra de bocadillos, buena música, el clima perfecto para el networking todo esto en una excelente y templada tarde de otoño en la bellísima ciudad de San Diego.

Si estas interesado en participar y /o conocer más sobre las actividades que la Design Forward Alliance y las comunidades de diseño están realizando en pro de la innovación y la cultura del design thinking en la ciudad de San Diego / Tijuana, te invito a seguirme en las redes sociales o a que te subscribas a mi blog en donde estaré compartiendo información valiosa y re-publicando fechas de eventos importantes que estarán sucediendo en esta región fronteriza de Cali-Baja.

 

Para registrarte y participar en la edición del 2018 puedes acceder en este link Design Forward Alliance 2018

October 18 – 195:00 PM
Liberty StationSan Diego, CA

New Year = New Challenges

First of all, I must start by pausing a moment to acknowledge my gratitude and appreciation to life, family, friends, and clients who are always supporting and encouraging one way or another.

That said, now let’s get back to business, and that is the business of exposing myself to the challenge of keeping at least one post a month, with the goal of becoming more digitally active in the industry and some other professional networks to help growth my practice as an entrepreneur.

I can’t believe it has been already a year since I started working independently, the first couple of months the future ahead look extremely uncertain, as most of us I was also used to the idea or mindset of the traditional working model. (Or should I said life model… mmm well that’s a bit deeper) Anyways we all are very used to the idea that you study, you intern, you graduate, you find a job, and you stay there for as long as you can hang there. Many go even to the extreme of retiring from that one job (boooooring).

Well anyways, I’ve been always the kind of person who like the challenges and the thrill of new things, that is why I’ve always had the idea and discipline of combining my day job with all kind of other activities to fulfill my professional development; side projects, collaborations, personal ideas, self-education to mention a few. 2014 was the year when I decided to pursue a 2-year postgraduate degree which was accomplished fall of 2016. Now I think is time to start giving some back, for my personal sake, to honor and thank my family who supported me, to my clients, and why not to the community.

How I will get there?

I am still figuring how, still exploring, still learning, getting involved in projects that are meaningful and have a positive impact on society, community, education, etc.

Is this the right way?

Not sure just yet, but I’m gladly appreciative of the fact that some of my professional interventions on some of those project would help raise awareness, align or join the efforts of some talented and well-centered individuals who are working towards accomplishing a great goal and great achievements that would impact positively the life of others.

Let’s take action!

It’s time to build and strengthen relations, build bridges, and work in parallel with those who are on the same path to a better tomorrow, regardless of political uncertainties, situational or geographical disparities, languages, color, race, religions, etc. It is the time to build, growth and empowerment for the creative community to flourish not only as makers of beautiful artifacts, we have all the tools and knowledge to effectively build what we dream.

And for that, we need to surround our selfs with those who believe and share our ideals and dreams, with those who nourish the same common goals and code of ethics in our practice, only then we could achieve and cross milestones that we’ve marked to continue to build our future.

Having said that and as a closing remark, I must say that I accept the new year and the new challenges it entails.

Credits for the illustration go to Freepik and available to download

Getting ready for the 2017

As the new year 2017 approaches, I wanted to jumpstart and be proactive on re-platform my 2016 Portfolio, which was my latest rendition and collection of work that I was showcasing through the year.

In order to grow and organize and balance my work-life situation (I promise I will have a blog post about it soon), I needed to have a more effective way to upload work samples to my portfolio, than doing it the old-fashioned way (hand coding into the PHP incudes). That is why I had to spend some time figuring out how to turn my HTML/PHP site into a fully functioning WordPress site.

    The 5 main reasons why I decided to migrate my site to WordPress.

  • Needed a more effective way to manage my portfolio updates.

  • Needed a blogging engine to force myself to write at least one piece a month.

  • Needed a more scalable solution in where I could implement other tools and plugins.

  • Wanted to get more active on social media cross linking.

  • Just for the sake of challenge myself with the task of creating a custom WordPress theme.


The latest 2017 www.joseluquin.com portfolio site, is a work in progress and will continue to be until I get all nuts and bolts in place, and have a fully functioning well oiled WP lean machine running to my favor.

More to come soon…